ESOMAR 28 - PureSpectrum 2021 (1).pdf

Welcome to the PureSpectrum ESOMAR 28 Questions! These questions are meant to provide transparency into the online sample process and our associated practices. We want to make sure that prospective clients understand the opportunities and limitations of samples, so expectations are established, and needs are met. This document can also be used to satisfy most IRB requirements.

For supplemental information, ESOMAR (www.esomar.org) provides a Guideline for Online Research that addresses best practices in handling ethical, methodological and regulatory issues, and the legalities regarding technology in research.